| Ultimate Cheapskates Road Map to True Riches, The: A
Practical Author: Yeager, Jeff ISBN: 1-4233-5057-X |
Audio CD Brilliance Audio on CD Unabridged
Jeff Yeager, the man dubbed The Ultimate Cheapskate by Matt
Lauer on Today, offers a completely fresh take on personal finance, teaching us
how to enjoy life more by spending less. He will show you how to buy less stuff,
retire young, and live financially free, while you make a positive difference in
people’s lives and save the planet along the way. The Ultimate Cheapskate’s Road
Map to True Riches lays out the practices and principles that have made cheap
the new cool. Live within your means at thirty and stay there. The Ultimate
Cheapskate was living well on what he earned at thirty, so when he made more
money, he saved every penny. Now he is “selfishly” employed, doing work he loves
and helping others. Do for yourself what you could have others do for you.
Cheapskates are die-hard do-it-yourselfers. It’s all about having the right
tools, and The Ultimate Cheapskate will get you started. Pinch the dollars and
the pennies will pinch themselves. It’s not the $3 cup of coffee; it’s the
big-ticket decisions that determine whether you’ll be financially free. So buy a
house, not a castle. The Ultimate Cheapskate’s Road Map to True Riches promises
a quality of life you cannot buy, a sense of satisfaction you cannot fake, and
an appreciation for others and for the planet that gives life value. Open your
road map and prepare to discover the true joys of financial freedom. "A
compelling - and highly entertaining - look at improving both the quality of our
lives and the health of our planet by consuming wisely and laughing out loud." -
| Breakthrough Thinking: Strategies for Winning Big in
Business Author: Waitley, Denis Author (Reader) ISBN: 1-59659-099-8 |
Audio CD Your Coach in a Box
From boardrooms to locker rooms, classrooms to living rooms,
Dr. Denis Waitley has taught the principles of thought and behavior that his
listeners can use in their organizations, their careers and their personal
lives. His word pictures of optimism, core values, motivation, and resiliency,
have become indelible and legendary in their positive impact on society. He has
counseled Apollo Astronauts, Fortune 500 executives and Heads of State. Most
recently, he was elected Chairman of Psychology on the United States Olympic
Committee's Sports Medicine Council, responsible for performance enhancement of
Olympic athletes. Waitley quickly wins over his audiences regardless of their
socioeconomic makeup, male and female alike, with his humor, unassuming
sincerity and step-by-step approach to professional and personal excellence. In
this life changing program his listener will learn to:Ride the Wave of
ChangeStrategize for SuccessTake His Innovation InventoryBecome His Own
Trend-SpottersPut Aside PrejudicesWork with His Own IdeasUse His
IntuitionDiscern Opportunities in ChangeTake Risks to WinTeam Up with Talent
| Why We Buy: The Science of Shopping [AUDIOBOOK]
[UNABRIDGED] Author: Underhill, Paco Adamson, Rick (Reader) ISBN: 0-7393-4192-8 |
Audio CD RH Audio
In an effort to determine why people buy, Paco Underhill and his
detailed-oriented band of retail researchers have camped out in stores over the
course of 20 years, dedicating their lives to the "science of shopping." Armed
with an array of video equipment, store maps, and customer-profile sheets,
Underhill and his consulting firm, Envirosell, have observed over 900 aspects of
interaction between shopper and store. They've discovered that men who take
jeans into fitting rooms are more likely to buy than females (65 percent vs. 25
percent). They've learned how the "butt-brush factor" (bumped from behind,
shoppers become irritated and move elsewhere) makes women avoid narrow aisles.
They've quantified the importance of shopping baskets; contact between employees
and shoppers; the "transition zone" (the area just inside the store's entrance);
and "circulation patterns" (how shoppers move throughout a store). And they've
explored the relationship between a customer's amenability and profitability,
learning how good stores capitalize on a shopper's unspoken inclinations and
desires. Underhill, whose clients include McDonald's, Starbucks, Estée Lauder,
and Blockbuster, stocks Why We Buy with a wealth of retail insights, showing how
men are beginning to shop like women, and how women have changed the way
supermarkets are laid out. He also looks to the future, projecting massive
retail opportunities with an aging baby-boom population and predicting how
online retailing will affect shopping malls. This lighthearted look at shopping
is highly recommended to anyone who buys or sells. --Rob McDonald --This text
refers to an out of print or unavailable edition of this title. From Publishers
Weekly Underhill, once a budding academic who worked on a William H. Whyte
project analyzing how people use public spaces, adapted anthropological
techniques to the world of retail and forged an innovative career with the
consulting firm Envirosell. Since brand names and traditional advertising don't
necessarily translate into sales, Underhill argues that retail design based on
his company's closeAvery closeAobservation of shoppers and stores holds the key.
His anecdotes contain illuminating detail. For example, since bookstore shoppers
like to browse, baskets should be scattered throughout the store to make it
easier for customers to carry their purchases. In clothing stores, fitting rooms
are best placed closer to the men's department, because men choose based on fit,
while women consider more variables. And he sprinkles in other smart
suggestions: drugstores could boast a consolidated "men's health" department;
computer stores, to attract women, should emphasize convenience and versatility,
not size and speed; and clerks at luxury hotels should use hand-held computers
to check in travelers from lobby chairs. Underhill remains skeptical about
cyberspace retail, believing that Web sites can't offer the sensory stimuli,
immediate gratification or social interaction available in brick-and-mortar
stores. While the book does little to analyze the international, regional or
ethnic dimensions of the subject, it should aid those in business while
intriguing urban anthropologists, amateur and professional..
| Leadership Challenge: The Most Trusted Source on Becoming a Better
Leader Author: Kouzes, James M. Posner, Barry Z. Authors (Reader) ISBN: 1-59659-122-6 |
Audio CD Your Coach Digital
About the Author James M. Kouzes is chairman emeritus of the Tom Peters
Company, a leadership development firm. A popular seminar and conference
speaker, he has been cited by the The Wall Street Journal as one of the twelve
most requested non-university executive-education providers to U.S. companies.
Barry Z. Posner is Dean of the Leavey School of Business at Santa Clara
University. He has served on several boards (both corporate and non-profit) and
on the faculty of numerous executive education programs. He has published over
80 articles and sits on the editorial board of several journals.
| Get Real, Get Rich: Conquer the 7 Lies Blocking You from Success
[AUDIOBOOK] [CD] [UNABRIDGED] Author: Gray, Farrah ISBN: 1-4233-5150-9 |
Audio CD Brilliance Audio on CD Unabridged
Raised by a single parent in the impoverished south side of
Chicago as the youngest of five children, Farrah Gray defied the odds to become
a millionaire at the age of fourteen. He made his second million by sixteen and
now inspires thousands through his speeches, writing, and consulting. His recipe
for success: attitude, hustle, and an emphatic rejection of the most pervasive
lies most of us believe about money and success. In Get Real, Get Rich, Farrah
breaks down those seven lies one by one. Have you ever thought to yourself I’ll
never be rich because I wasn’t born with connections, or a special talent?
That’s The Born Lucky Lie. The truth is this: Luck is about showing up. And
Farrah will help you move beyond the lottery mentality. If you’ve convinced
yourself that you must first have money to make money, then you’ve fallen prey
to The Money Lie. In the real world, the path to millions starts with just one
dollar, and Farrah can help you find that first one. Perhaps you recognize
yourself in one of these other misconceptions: I have to hit it big in
entertainment or sports to be rich (The Celebrity Lie). I have to work hard and
make sacrifices to be rich (The Work Hard Lie). I have to have zero debt to be
rich (The Debt Lie). I have to be super smart or invent something the world
relies on to be rich (The Google and Gates Lie). I have to know a lot about the
stock market or work on the Street to be rich (The Wall Street Lie). In seven
simple and provocative chapters blending inspiration and an actionable wealth
building plan, Farrah lays out your road map to a richer life. “Too many of us
live paycheck to paycheck and pray that those compilations of books and CDs and
DVDs will somehow lead us to ‘automatic wealth.’ News flash: There’s no such
thing as automatic wealth - at least not in the real world. In this book, I’m
not only going to share the mind-set you need to achieve all that you dream, but
also the specific strategies that accompany that state of mind. I want to help
you marshal out your own wealth potential, which relates to everything about you
- not just your bank account.”
| How to Get to the Top: Business Lessons Learned at the Dinner Table
[ABRIDGED] [AUDIOBOOK] [CD] Author: Fox, Jeffrey Fox, Jeffrey J. ISBN: 1-4272-0157-9 |
Audio CD Macmillan Audio
Review "A street-smart marketing expert, Harvard MBA, and author of
bestselling business books gives the ultimate lesson on starting a business from
the ground up...It's practical advice that is put on the table in
knock-your-socks-off directness that makes sense right away in your gut....
Don't start a business without hearing this essential lesson!"-AudioFile on How
to Make Big Money in Your Own Small Business
| The 4-Hour work Week: Escape 9-5, Live Anywhere, and Join the New
Rich Author: Ferris, Timothy Porter, Ray (Narrator) ISBN: 0-7861-5896-4 |
Audio CD Blackstone Audio Inc.
Product Description Tim Ferriss is an extraordinary young man on a mission.
The twenty-eight-year-old serial vagabond and successful entrepreneur has been
teaching a wildly popular course at Princeton University for the past four
years--a how-to and why-to guide to throwing out the old tools and methods for
success (balancing life and work, retiring well, having a great nest egg) and
replacing them with a whole new way of living. Readers can lead a rich life by
working only four hours a week, freeing up the rest of their time to spend it
living the lives they want. About the
| Jim Cramer's Stay Mad for Life: Get Rich, Stay
Rich Author: Cramer, James J. (Reader) Mason, Cliff Cramer, James J. ISBN: 0-7435-7108-8 |
Audio CD Simon & Schuster Audio